Water Quality Association welcomes new Meetings Services Director
LyNae Schleyer brings extensive experience to important role
LISLE, Ill. – Veteran meeting planner LyNae Schleyer has joined the Water Quality Association as its new Meeting Services Director. Schleyer comes to WQA following a 24-year stint with the National Automatic Merchandising Association (NAMA) in Chicago.
“We’re thrilled to have someone with the kind of association background and meetings experience that LyNae brings to the table,” said WQA Associate Executive Director Scott Parker. “This is without a doubt a very important role at WQA. Her focus is really all about making our events a great experience for our attendees and exhibitors.”
Schleyer, a Certified Meeting Professional, worked in a variety of capacities for NAMA, including marketing, education and certification. The bulk of her time there was spent leading events and meetings. At WQA, she will be responsible for planning and implementing WQA’s Annual Convention and Mid-Year Leadership Conference.
The 2018 WQA Convention & Exposition is set for March 26 – 29, 2018 at the Colorado Convention Center in Denver, CO. The Opening General Session features keynote speaker Ross Shafer, six-time Emmy-winning comedian and best-selling author of Nobody Moved Your Cheese as well as David LaFrance, the CEO of the American Water Works Association which is based in Denver.
A full day WQA Business Operations Boot Camp takes place one day before the Convention opens, on March 25th. Topics at the WQA Boot Camp include Reducing Overhead, Cross-Generational Advice and Motivating Your Sales Team. More information is available at WQA.org/Bootcamp.
For more than 40 years, the WQA Convention has been the signature event of the water treatment industry, connecting dealers, manufacturers and consultants with the latest in trends, research, education and networking opportunities. In 2017, 56 countries were represented among the more than 3,000 attendees of the WQA Convention & Exposition in Orlando.
Attendees and exhibitors can register for the event at wqa.org/convention. For more about WQA Membership, visit wqa.org/membership.
WQA is a not-for-profit trade association representing the residential, commercial, and industrial water treatment industry. Since 1959, the WQA Gold Seal certification program has been certifying products that contribute to the safe consumption of water. The WQA Gold Seal program is accredited by the American National Standards Institute (ANSI) and the Standards Council of Canada (SCC).
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