News Releases

Water Quality Association announces theme for 2018 Convention & Exposition

Convention set for March 26-29 in Denver, Colorado 

LISLE, Ill. – The Water Quality Association (WQA) today announced that the theme for its 2018 Convention & Exposition will be “Elevate.” The annual gathering for members of the water treatment industry is scheduled for March 26-29, 2018 in Denver, Colorado. 

“This theme really speaks to the goal of next year’s convention,” said WQA Executive Director Pauli Undesser. “We believe our members are poised to elevate their businesses, their level of expertise and their contribution to the betterment of water quality throughout the world.” 

The Convention logo combines the imagery of water droplets and an ascending wave pattern that also invokes the mountains of Colorado. Elevate will be carried throughout the messaging and marketing of the Convention to inspire and encourage members and exhibitors to attend. 

The 2017 WQA Convention & Exposition drew more than three thousand attendees to Orlando last month, including more than 450 first time attendees. Some 240 exhibitors filled the Exposition floor to showcase their products and services. 

Attendees were able to learn from a variety of experts and industry professionals on such topics as “The Connected Home,” which featured a panel discussion about how the “Internet of Things” affects water treatment devices. Other subjects included lead issues and filter certification thresholds, overcoming hurdles to installing lead treatment in schools, social media and media training, reacting to contaminant outbreaks and water treatment for food service. 

Consumers can learn more about water quality in general through WQA’s free publication Water Treatment for Dummies: WQA Special Edition. The booklet offers a basic understanding of how to identify and solve water problems in a cost-effective manner. It can be downloaded at 

WQA is a not-for-profit trade association representing the residential, commercial, and industrial water treatment industry. Since 1959, the WQA Gold Seal certification program has been certifying products that contribute to the safe consumption of water. The WQA Gold Seal program is accredited by the American National Standards Institute (ANSI) and the Standards Council of Canada (SCC).

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