News Releases

Contact: Wes Bleed
Office Telephone: (630) 505-1675

WQA launches Go for the Gold product certification campaign
Free e-book offers helpful tips for understanding Gold Seal certification process

LISLE, Illinois – The Water Quality Association (WQA) today launched a Go for the Gold campaign to help product manufacturers and anyone interested in water purification products understand the process for obtaining WQA's Gold Seal Product Certification Program. WQA is offering a free e-book entitled Go for the Gold to help make the process as simple and smooth as possible.

“Only products that pass the testing requirements of industry standards, pass annual manufacturing facility audits and comply with WQA's Certification Schemes can earn and display the Gold Seal on their packaging,” said WQA Board President Don McGhee. “While the process is thorough, WQA stands ready to help walk anyone through the certification process.”

The Go for the Gold campaign gets underway as the world prepares for the 2016 Summer Olympic Games taking place in Rio de Janeiro, Brazil. The gold medal is the highest standard of athletic competition. It is a mark of excellence.

When it comes to the water treatment industry, gold is also a mark of excellence. WQA’s Gold Seal Product Certification Program ensures that a product is constructed or formulated from safe materials, the claims listed on the packaging are backed by test data, and the product will hold up under normal usage conditions.

“WQA Certification provides end users, retailers and regulators the benefit of knowing that an accredited third party has evaluated not only a product’s capability of passing rigorous testing according to industry standards, but that the process in which certified products are made is reproducible,” said McGhee. “This process allows users the peace of mind that a company is continuously monitored and can only maintain certification if their manufacturing process remains consistent.”

Anyone interested in downloading the free e-book or to learn more about WQA’s Gold Seal Certification Program should go to WQA’s website at